Become the clear choice for higher-value clients and bigger opportunities.
You’ve built the expertise and earned your clients’ trust. MYM helps you turn those strengths into your next stage of business growth.
We help established experts and service professionals sharpen their positioning, build strategic relationships, and win higher-value work, including B2B coaching, speaking, training, and consulting engagements.
You’ve built something valuable. Where could it take you next?
Your experience, client results, and relationships give you a strong foundation. Now you want your business to reflect what you’re capable of delivering.
Perhaps you’re ready to:
Attract clients who recognize your value
Your expertise has evolved. You want your positioning, pricing, and client relationships to reflect that.
Generate stronger referrals and introductions
You know good people. You want them to understand your work, recognize the right opportunities, and confidently recommend you.
Pursue larger engagements
Package your expertise for corporate coaching, speaking, training, or consulting. Expand an existing client relationship or pursue partnerships that open new doors.
Build a stronger, more profitable business
Make more intentional decisions about your offers, pricing, delivery, and capacity so growth supports the business and life you want.
You don’t need to have your next move figured out. That’s where our work begins.
See more commercial possibility in what you’ve already built.
Your expertise, client results, reputation, and relationships are assets. Our work starts by understanding them, and where they could create greater value.
Understand what makes buyers choose you.
Diana’s experience spans evaluating talent at Google, selling executive education, and helping professionals and entrepreneurs communicate their value.
That perspective helps us examine your business through the buyer’s eyes: what they need, what they value, and what gives them confidence to choose you.
Connect positioning with the decisions that generate business.
We work across your positioning, offers, pricing, relationships, and sales conversations.
That could mean developing a B2B consulting offer, positioning a training solution around a company’s priorities, making your services easier to refer, or expanding a speaking engagement into an ongoing relationship.
The pieces work together so people understand your value, and you have a clear approach to turning interest into business.
Get advice grounded in your actual business.
Bring the offer you’re refining, the proposal you’re preparing, or the opportunity you’re weighing.
Together, we identify what matters most, pressure-test your options, and decide where to focus next.
Become remembered, recommended, and rewarded for the value you bring.
The strategy behind the opportunity.
A client result becomes more useful when you understand what made it possible.
Explore how our clients have strengthened their positioning, pursued opportunities, and grown their businesses.
Bigger opportunities. A stronger business behind them.
From one-off keynotes to $130K in new engagements.
An established speaker wanted to expand beyond individual keynotes and reduce travel. MYM helped refine her offers and pricing around multi-session speaking, training, and coaching solutions.
Within two weeks, she secured a $30K virtual speaking engagement. Within another month, outreach to a warm contact led to her first $100K engagement, combining speaking, training, and coaching.
More value from her expertise, and the relationships she had already built.
On track for $300K. A clear plan for what comes next.
A consultant on track for $300K in first-year revenue wanted to build toward a profitable $1M firm.
During a VIP Strategy Day, we examined her pipeline, positioning, pricing, delivery capacity, and hiring decisions. She left with refined offers, a capacity planning model, and a business plan, and began pitching engagements at multi-five- and six-figure price points.
A practical growth plan connecting bigger opportunities with pricing, capacity, and when to hire.
From corporate leader. To closing B2B contracts.
After a 30-year HR leadership career, Aileen retired and started her first business. She had the expertise and the credibility. She needed to position, price, and sell it as a business owner.
We clarified her positioning, activated her existing relationships, and built a pricing model, capacity plan, and proposal approach around her true value. She had been undervaluing herself by 2–3X.
Within a year, she exceeded her entire previous year’s revenue in the first quarter, closed $30K and $50K B2B engagements, achieved her first six-figure quarter, and doubled her income.
“Diana gave me the confidence. Carson helped me see the numbers.”
Two client identities withheld for privacy. Individual outcomes vary.
Expertise across businesses built on trust.
We’ve worked with coaches, speakers, consultants, and advisors, including professionals in wealth management, recruitment, and legal services.
Whether you’re packaging your expertise for a corporate buyer or growing a practice through trusted relationships, we help you communicate your value and pursue the right opportunities.
Coaches, consultants, speakers, and expert entrepreneurs
You’ve helped clients achieve meaningful results. Now you want your positioning, offers, and opportunities to reflect the depth of your expertise.
You may be ready to pursue B2B coaching, speaking, training, or consulting engagements, or find new ways to deliver and monetize what you know.
Professional service providers and firm owners
Your credibility and relationships influence who chooses you.
You want clearer differentiation, stronger referral relationships, and a more intentional approach to attracting and serving the right clients.
For wealth managers, accountants, lawyers, recruiters, and other trusted advisors, growth starts with helping the right people understand when and why to choose you.
Firms and teams
You want your people to communicate their value, nurture client and referral relationships, and approach business development with greater confidence and consistency.
The right support for what you’re building next.
A defined experience shaped around your business.
A 12-month experience combining strategic advisory, private touchpoints, mastermind conversations, focused learning, and meaningful relationships.
Build your next stage of growth with ongoing guidance and a curated group of established entrepreneurs and service professionals.
Explore the Program →Deeper attention to your business and the decisions that matter.
A customized advisory relationship for owners and professionals seeking more concentrated strategic support.
We shape the scope, frequency, and level of involvement around your priorities, from positioning and commercial opportunities to the business decisions needed to support growth.
Explore Private Advisory →Strengthen the capabilities behind trusted relationships and business growth.
Discuss a tailored workshop or advisory engagement around positioning, relationship nurturing, referrals, and business development.
Build a shared approach your people can apply in their client conversations and daily work.
Discuss Your Team’s Needs →
Meet the strategist behind My Marketability.
I’m Diana YK Chan.
Throughout my career, I’ve helped people recognize their strengths, communicate their value, and pursue opportunities that reflect what they can contribute.
Today, I bring that experience to established experts and service professionals navigating their next stage of business.
I love helping clients see possibilities they haven’t fully recognized, and working through the practical decisions that turn those possibilities into progress.
More About Diana & MYM →Build a business you’re proud of and want to keep leading.
Higher-value opportunities should contribute to a business that works for you.
That may mean stronger profitability, deeper client relationships, a different audience, more capacity, or more room in your life.
We help you get clear on what you want to build and make decisions that support it.
Build the business you want.
Believe in your value and what’s possible.
Become the leader your next chapter needs.
Get to know the thinking behind the work.
In The Clear Choice, Diana shares practical strategies, client stories, and lessons on positioning, buyer psychology, pricing, relationships, and business growth.
Read The Clear Choice →- Why do some experts get chosen while others get overlooked?
- How do you become easier to recommend?
- What’s really holding back your sales?
What are you ready to become the clear choice for?
The clients you want to serve. The engagements you’re ready to deliver. The opportunities that reflect the value of your expertise.
Let’s identify your next move, and the support to help you make it.
Explore Working Together →