The Clear Choice

Get to know the thinking behind the work.

Diana writes about personal branding and buyer psychology so you become the clear choice for bigger opportunities.

Latest Articles

Practical strategies, client stories, and lessons.

On positioning, buyer psychology, pricing, relationships, and business growth.

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How to Get Paid to Speak

Turning your expertise into paid talks, multi-part engagements, and bigger opportunities.

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Worth Exploring

Questions that matter to your business.

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  • Why do some experts get chosen while others get overlooked?
  • How do you become easier to recommend?
  • What’s really holding back your sales?